18 November 2011

Not Your Average Travel Guide

Over the past two months, I’ve had the pleasure of working with Jason Demant, founder of Unanchor.com, on a 3-day travel guide to Lima’s best attractions. What makes this start-up itinerary site unique from other travel websites is that Jason is 100% committed not only to providing daily schedules for the independent traveler, but also doing everything he possibly  can to ensure he/she won’t get lost. Unanchor guides include clearly-marked routes and pictures with live hyperlinks that jump to Google maps and websites with more information about each destination. Every detail of the itinerary is designed with the tech-savvy traveler in mind: no more lugging Lonely Planets around or popping into internet cafés to double check your direction.


Peru´s new logo, scrawled into a mountainside in Central Lima.
As for my part, my itinerary just went live this week and is now available on the Unanchor site.  Writing my first itinerary has given me an even greater awareness of what this city has to offer.  My tour de Lima includes stops in Barranco, Central Lima, Miraflores, San Isidro, and Surco to visit everything from catacombs and ruins to art galleries and world record-breaking fountains.  I think it makes a pretty compelling case for Lima, whose reputation has been smeared by its crowdedness, its pollution levels, and its seeming lack of “cultural importance” in a country that holds both Machu Picchu and the Amazon.

But the city limits of Lima occupy only a tiny space on the Unanchor itinerary map.  The site includes guides for all over the world, helping travelers plan their next vacations in Seoul, Sydney or even to little-known sites and attractions in their home cities.  I know I’ll seek the expertise of Unanchor guides on my upcoming trips; I encourage you to do the same. 

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